Meta (Facebook & Instagram) Ads—Optimised for Maximum ROI

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					Turn Scrollers Into
				
					Scheduled Patients

We combine thumb-stopping creative with first-party data so every dollar drives measurable patient bookings even after iOS 14.5.

							
					The Problems
				
					We Solve

Rising CPMs and shrinking reach

							
					Our Creative-
				
					-First Method

Discovery Call

Understand your practice, goals, and local market.

Hook-Based Storyboarding

3–5 short concepts shot monthly with UGC-style authenticity.

Audience Layering

Geo-pin drops + look-alikes of high-value patients + interest stacks (braces, implants, cosmetic dentistry).

Server-Side Tracking

CAPI + CRM events regain attribution accuracy lost to cookie restrictions.

Automated Lead Nurture

Instant SMS, email, and missed-call text-backs quadruple contact rates.

							
					Metrics We Report
				
					Weekly

Cost per booked consultation

7-day and 30-day ROAS

Creative fatigue scores

Patient lifetime value (pLTV) trend

							
					Frequently Asked
				
					 Questions